The Overflow Podcast // 037 // Jake Dempsey talks abundance, the good side of money, and tips to help you grow your business

13501962_10208692134493881_1078293994910299036_n_clipped_rev_1Jake Dempsey has a gift for taking complex ideas and making them simple. He’s got an app, a book, and speaks a lot about Young Living’s compensation plan. He codes it, he dreams about it… he lives it. Literally.

So, I asked him… I’m helping my wife with her business. What metrics should I look at- knowing that I can’t look at all 40-plus features that you have on the app?

By the way, I actually like  what Jake had to say about abundance even more than what he had to say about the app. Don’t get me wrong- the app info is incredible, and it’s one of the tools that will help you reach a place of abundance. But, the view he has of blessing and favor… is, well… refreshing… And, I really think part of his destiny is not just to create great tools for people to use to build their businesses, but also to teach- in a healthy way- what money does and the potential it really has!

Here’s the run down Jake gave me- and gives you in the attached podcast episode:

1. PV per member. This number shows the average “ticket sale” in your downline. This metric is nice, because you’ll see that just a few tweaks- like promoting a certain product throughout your entire team, can have a dramatic effect. Think about what might happen if just 10% of your team added a $25 product to their order… simply because of a promo you got behind!?

2. Percent of enrollers. Obviously, your team will grow faster if you have more people actively sharing the products with others. This metric shows you how well duplication is happening throughout your organization. The best teams train others to do exactly what the team leaders do… and they do this by 1) having a simple system that 2) anyone can do.

3.  A few growth metrics. Jake mentioned a few numbers I should evaluate.

  • Percent of overall growth. This shows you if your team is actually growing. If you’ve been around more than a year, you know that after 12 months, people who haven’t ordered actually fall of your downline- they go inactive. So, this metric shows if you’re moving forward or backwards.
  • Average order size. This goes back to point #1 Jake shared with me- to look at the PV per member.
  • Member percent Essential Rewards. The data shows that people on ER order about three times as much as people who aren’t. Jake insists you can grow your overall volume / revenue not only by adding new customers but also by getting those customers to spend a bit more. Obviously, people on ER spend a lot more!

Jake brings up an interesting stat here: 40% of people are “not there” after 1 year. That means that, somewhere, they attended a class (or saw an online post), bought an essential oil kit, got it in the mail… and never did anything with it.

(By the way, Cristy has an excellent video about Essential Rewards here:

Jake refers to the next three items on the list as an “opportunity list” to make a few phone calls and do some relationship building.

4. ER PV that’s greater than 170, but less than 190. Here, you have people who are making a large order, and are extremely close to receiving the free promo. If they move the order to 190 PV, they can get some amazing products (which vary from month to month), just by adding something to their order. Usually, it’s worth spending a few dollars to receive far more back in free stuff.

(Cristy has a great video on the monthly promos, as well:

5. Money missers. Remember, to be eligible for unilevel commissions in Young Living, you must hit minimal PV amounts.  This feature won’t tell you how much money people are missing (for privacy reasons), but it will tell you the following:

  • Either they have <50 PV order, but would earn at least $25 by placing an order, or
  • They don’t have 100 PV order (or greater), but would make at least $50 by placing an order.

6. PV greater than 50, but not on ER.  This feature shows you who is ordering enough to qualify for Essential Rewards (the minimal amount is 50 PV, recall). This is important because you have someone on your team placing an order that could be getting points towards free products simply by making that “regular” order an “Essential Rewards” order.


Show notes

10pack_largeJake’s book, Driven for Success-

Oily Tools-

Facebook group- go to > Groups > Oily Tools (request to be added to this closed group)

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